Our challenge was that there was only a punch out option on the Newtron platform to Mercateo and other suppliers. Means, our customers had to jump off the Newtron system and then return to the Newtron system for further processes. This led to additional manual work and in some cases to additional Item searches. Furthermore, some of the frequently asked features (e.g. individualized catalogues) were not available.
That’s why Unite
The decision to work with Unite in this area was made because Unite can solve this technical problem as they now will provide the content of the Mercateo catalogue and others without using punch-out option.
The solution
Thanks to the cooperation with Unite, we will be able to present our customers with a complete article list in the respective customized webshop. Newtron customers can then professionally select the most relevant article result for themselves. In addition to our already broad portfolio, Newtron also has the option of connecting even more suppliers.