1. Cookies and similar technologies
You will find the cookie settings in the footer of each website.
Improving the security of the website
Making functions of our websites available
Integrating social media
Analysing how our website is used
We use session cookies to obtain information about our users’ interaction with the website. This enables us to constantly improve our services and optimise them for our users. For example, we use the ‘sid3’ cookie to anonymously analyse the effectiveness of selected improvements on our website.
However, if you prefer, you can configure your browser so that no cookies are stored on your computer. Please note that completely disabling cookies may prevent you from using certain features of our website. How long cookies are stored for varies depending on their purpose.
We use the following third-party cookies:
Google Analytics (Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, parent company: Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA) We use this web analytics service to help design and optimise our website in line with demand. In the European Union and EEA, Google receives your IP address in truncated form.
Google Remarketing (Google Ireland Limited, see above) The remarketing function is used to present interest-based advertising to website visitors. A cookie is stored in your browser which recognises you when you visit a website belonging to the Google advertising network. This allows us to serve interest-based advertisements throughout the Google network. On these websites, advertisements can be shown to you relating to content that you have previously accessed on other websites that also use Google’s remarketing function. According to Google, it doesn’t collect any personal data in this process. The purpose of the remarketing function is marketing and its optimisation.
Google Ajax Search API (Google Ireland Limited, see above) We use Google Ajax Search API for marketing and optimisation purposes, especially to analyse the use of our website and to continuously improve individual features and offers as well as the user experience.
LinkedIn conversion tracking and retargeting (LinkedIn Ireland Unlimited Company, parent company: LinkedIn Corporation, 2029 Stierlin Court Mountain View, CA 94043, USA)
Google Tag Manager (Google Ireland Limited, see above) We use Google Tag Manager to manage website tags via an interface. No cookies are set and no personal data is collected.
We use the services of Intercom Inc., 55 Second Street, Suite 400, San Francisco, CA 94105, USA (‘Intercom’) as a means of communication (online chat) and for analytics. When doing so, we share contract data (such as email address, name, company name) as well as usage data based on our legitimate interests (pursuant to point (f) of Article 6(1) GDPR). Using the services of Intercom enables us to guide users through new products. We use Intercom services for the following aims:
Improving customer service
Analysing customer behaviour
Optimisation For more information, please visit https://www.intercom.com/legal/privacy.
3. Integration of third-party content
We have integrated third-party content – videos, map services and images – on our website. When you access this content, the third-party providers named below receive your IP address. These third-party providers can use your IP address to derive technical information and possibly track your surfing behaviour by means of cookies and other technologies. The legal basis for this form of data processing is point (f) of Article 6(1) GDPR. Our legitimate interests lie in presenting items clearly and vividly by embedding videos as well as making it easier to find locations referred to on our website.
4. Social media plug-ins
We use social media plug-ins on our website in accordance with point (a) of Article 6(1) of the GDPR in order to make us better known. The related promotional purposes constitute a legitimate interest for us. By using plug-ins, your browser establishes a direct connection to the servers of the respective social media providers. The social media providers receive the information that your browser is accessing the corresponding website. If you are logged into your social media profile, the social media provider can associate the fact that you have accessed the website with your profile. If you don’t want this to happen, please log out before visiting the website. We do not receive any information about the data sent to social media providers.
Last updated December 2021